Maybelline New York is the number one cosmetic brand in the world, available in over 129 countries. By combining technologically advanced formulations with on-trend expertise and New York City edge, Maybelline New York’s mission is to offer innovative, accessible and effortless cosmetics for every woman. The brand is currently the official makeup sponsor of Mercedes-Benz Fashion Week in New York City and 13 other fashion weeks worldwide.
Think of the make-up lines leading the Egyptian market. Imagine that behind them lays the talent of innovation from an authentic Egyptian company. MISR COSMETICS company was established in 1983 to work in the field of cosmetics, perfumes, and personal care products, both assembling and distribution. We proudly launched our first brand AMANDA on February 24th, 1984. Ever since that date, AMANDA has been securing a leading position among other local brands in the Egyptian market. AMANDA was ranked as number 1 local makeup brand in Egypt, according to Euromonitor International. MISR COSMETICS has other make-up brands such as CIAO and SANDY. Furthermore, in 2009 MISR COSMETICS knocked the door of the personal care sector by introducing foot cream, hand&nail cream, and Body splash.